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AdSense revenue share

For displaying ads with AdSense for content, publishers receive 68% of the revenue recognized by Google in connection with the service. For AdSense for search, publishers receive 51% of the revenue recognized by Google. These percentages are consistent, regardless of a publisher's geographic location, and are not in any way averaged between publishers. We don't disclose the revenue share for other AdSense products; the revenue share varies for other products due to different costs of developing and supporting these products.
You can view revenue share details in your account:
  1. On the Home tab, visit the Account settings page.
  2. In the "Account information" section, you'll see each revenue share displayed next to "Active products."
Revenue Share
We believe our revenue share is extremely competitive. However, revenue shares alone can be misleading, so we encourage you to focus on the total revenue generated for your site. For example, if Google’s auction of ad inventory on your site generates $100, with our 68% revenue share you'd receive $68 through AdSense. Another ad network might offer an 80% revenue share, but only collect $50 from advertisers, so you'd receive $40.
With the vast number of advertisers competing to appear on AdSense sites, our system ensures that you're earning the most possible for every ad impression you receive.
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Does participation in AdSense affect my site's position in the Google search results?

Participating in Google AdSense does not affect your site's rank in Google search results and will not affect the search results we deliver. Google believes strongly in freedom of expression and therefore offers broad access to content across the web. Our search results are unbiased by our relationships with paying advertisers and publishers. We will continue to show search results according to our PageRank technology.

Adding the AdSense code to your site will not queue your pages for crawling by our main index bots. While our bot (starting with 'Mediapartners-Google') does crawl content pages for the purpose of targeting ads, participation in AdSense does not increase the number of pages from a site in our main index.
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Languages AdSense supports

Google AdSense supports publishers in several different languages. Applications for participation in the program can be for sites with content primarily in:
ArabicGermanPortuguese
BulgarianGreekRomanian
Chinese (simplified)HebrewRussian
Chinese (traditional)HungarianSerbian
CroatianIndonesianSlovak
CzechItalianSlovenian *
DanishJapaneseSpanish
DutchKoreanSwedish
EnglishLatvianThai
Estonian *LithuanianTurkish
FinnishPolishUkrainian
FrenchNorwegianVietnamese

* At present, AdSense only supports ad serving in this language. The AdSense product interface and Help Center are not currently available in this language.
You can select your site's primary language during the application process. If you're approved, AdSense will serve relevant ads to your pages in the appropriate language, even if your site contains multiple supported languages.
Please also be aware that placing the AdSense code on pages with content primarily in an unsupported language is not permitted by the AdSense program policies.
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How AdSense differs from other ad networks

This innovative Google business solution will help you unleash the true revenue potential of your site. Here are just some of the advantages of our program:
  • Run ads that will interest your users. 
    Google AdSense delivers easy to read and text and image-based ads targeted to the content of your pages and AdSense for search queries.
  • Leverage Google search technology. 
    The proprietary Google search and page-ranking technologies are the foundation for AdSense. We understand the context and content of webpages and precisely match Google ads to your pages.
  • Run ads targeted to your audience
    In addition to keyword-targeted ads, Google also provides placement-targeted advertisements, offering pay-per-impression ads that are specifically suited for your pages.
  • Filter unwanted ads. 
    Google combines an editorial team, filtering technology, and your input to create a robust set of filters that are right for you.
  • Getting started is fast and easy. 
    Getting started with AdSense is easy and requires no engineering resources on your side. We give you a few lines of HTML that you add to any of your webpages. It takes just minutes, after which you'll be serving Google ads on your pages - and generating more advertising revenue.
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My ads: Manage your inventory more efficiently

The My ads tab has been redesigned to help you manage your ad inventory more efficiently. This is where you create and manage your ad units and custom channels, as well as where you sign up for additional AdSense products, like AdSense for search, AdSense for feeds, and more.
Products: We've grouped ad units based on product type, so it's easy for you to see the inventory you've made available for search, content, and other AdSense products. The interface also allows you to view ad units and custom channels side by side. Plus, you can select multiple ad units to update their ad type at once.
Filter ad units: We’ve added a view filter to this page so that you can easily search for specific ad units and channels.
Other products: If you want to start using additional AdSense products, like AdSense for search or games, you can do so by clicking on the specific product here. You will then be guided through the set up process for that product.
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Need another AdSense account? Depending on your situation, there may be a number of possible solutions.

Publishers are only allowed to maintain one AdSense account under the same payee name.
However, Google 've provided some guidance below that may help you if you're trying to submit multiple applications. Please identify which common reason best describes your situation, then follow the instructions below.
 I need to change the Google Account login for my existing account
There are two ways you can do this:
Associate a different Google Account as your login

If you have Administrator access, you can invite a new Administrator, log in as the new
Administrator and then remove your original Google Account login.

Edit your Google Account

You can change your email address/login by editing the Google Account you use to access
AdSense.
This is only available for non-Gmail addresses and affects all of the products that are linked to
your Google Account
.
I can't access my existing account
This troubleshooter is designed to help you solve common problems signing in to your AdSense account. At each step, Google 'll provide instructions or further questions to help narrow down the issue you're facing. Following the instructions exactly will help ensure the best results.

I need to add more sites to my existing account
You can use your existing account to do so. Please see Google's entry on adding more sites.

I need a separate account for my business
In this case, you may submit a new application. Please make sure that the account type (individual or business) and payee name are different from your original application, and ensure that you can accept payments to that payee.

I need more reporting channels

The maximum number of channels Google offer is 500 custom channels and 500 URL channels per product. URL channels are only available for AdSense for content products.
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Can I sign up if I am already a part of another ad network?

Google have some guidelines as to how non-Google ads may be displayed along with Google ads. Google do allow affiliate or limited-text links.
If your ad network already displays Google ads on your pages, you can still join AdSense and run ads on your site through Google program. Google allow publishers to display up to three standard Google ad units on any webpage.

Keep in mind that it's your responsibility to work out any contractual issues that may arise with your ad network as a result of serving Google ads directly.
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